Effective cover letters show off your personality and draw connections between your experience and the qualifications employers are looking for.     

Yes or No? Does your cover letter include ... 

a. the name of the person hiring and their address?

b. a statement of who you are and the job you want?

c. information about your current work (or studies)?

d. how/why this experience would suit your new job?

e. a closing statement regarding further contact?